Chameleon Platform

Searching for a way to connect offline and online channels? And increase your Consumer Insights by simply adding an invisible Chameleon code, that measures your impact? The Chameleon platform is an innovative mobile marketing platform that provides you this technology.

By using devices as smartphones or tablets you are able to…

  • easily send additional information
  • Show films or user manuals
  • Give further explanation or (audio) instructions
  • Directly sell a product or service

The Chameleon code is a solution that immediately offers all advantages of a mobile marketing platform. De code is a (invisible) icon that – when scanned with a smartphone – directly activates a specific webpage. You can present film, audio or tekst on this specific webpage. The code can be integrated in graphic pictures and spread throughout a diversity of media like posters, advertisements, billboards, letters, magazines etc.

How does it work?

The Chameleon code uses an app that can be downloaded for free in the App-store. After scanning the code, a secured webpage is opened. The webpage is connected with the platform (a database), in which all information is stored. For instance location (GPS), IP address, pages visited and – dependent of the set up of the underlying pages – the additional information that will be left behind on that page. Please also watch the Chameleon Code introduction film.

With this database you can…

  • Increase the conversion on your campaigns
  • Analyse the data you gathered
  • Measure your customer loyalty

Would you like to experience the advantages of the unique Chameleon Platform?

Please contact Marielle van der Zwan by phone (+0031)-(0)20-7504400 or by email marielle.vanderzwan@4orange.nl